Web Hosting Tips For
Beginners
If you are thinking about setting
up your first website or registering your own domain name, there
are a whole host (pun intended) of companies out there lining up
for your business. This is a double edged sword because although
it’s great for consumers to have choices, the greater they are, the
more bewildering they become.
In your attempt to make a
decision you will negotiate a minefield of headlines clamoring for
your attention and probably baffling you beyond belief, so here are
a few ground rules for those first venturing into the world of web
hosting.
Before you do anything, it is
wise to have a good idea of exactly what kind of user you are –
will you be setting up a personal website or blog on your domain or
are you a business user? If you are setting up a business website
your priorities will probably be somewhat different and likewise
your needs. Think carefully about what you want as you research the
best deals. I have concentrated more on business users here, as a
lot of the issues are perhaps not as vital to many non-commercial
webmasters, although they are certainly no less worthy of
consideration.
The first thing to remember, as
with most things in life, the general rule will be that you get
what you pay for. Big numbers and low prices do not always
constitute a good deal. When you see companies offering a terabyte
of storage for a dollar a month, remember that most websites need
nowhere near this amount of disk space – it’s a hollow offer
because the company knows that you will almost certainly never need
it, but big numbers look good, particularly to the
uninitiated.
If you have some idea of the
amount of space you will need, all well and good, if you don’t, you
will probably not need more than most companies offer you in a
decent package.
If you are a business user,
decide what kind of website you are hoping to run and what features
you are likely to need – for example, will you want e-commerce
facilities for online ordering? A good idea is to look at the
websites of your competition as you will probably want something
along similar lines. Make sure that the hosting company you choose
can support the features you need.
At this point, a quick word about
people who are engaged in online marketing – you will have certain
requirements that some hosts may not be prepared to accommodate.
Some hosts will not allow certain scripts to be hosted on their
servers, so once again, buyer beware – if you want to set up a
traffic exchange perhaps, or safe lists for example, you need to
check before you buy your online space. Some hosting companies are
geared far more towards certain markets than others so be sure to
position yourself with a service that is sympathetic to your
requirements – this applies to everyone, not just online
marketers!
Returning to the numbers game,
there are some that are very important. Look at the amount of data
transfer or bandwidth that you are being offered. If you are
expecting a high volume of traffic and a lot of activity (for
example downloading of files, particularly large files like sound
and video) your bandwidth requirements will be far greater than a
personal user with their low traffic site about their daily life.
There is nothing worse for business than to see a ‘bandwidth
exceeded’ error when someone tries to access your business online –
it looks very unprofessional and people are far less likely to
return.
The other vital number is uptime.
Once again, for business users in particular, downtime is a
credibility and business killer, so the reliability of your host is
paramount. Nobody can genuinely offer you one hundred percent
uptime guarantee – that is just the nature of the technology, but
you should be looking for ninety-nine percent upwards.
This leads us to support from the
hosting company – it is almost a requirement nowadays for them to
advertise 24/7 support, but remember that talk is cheap, and the
definition of 24/7 support can be a very loose one. For you, when
things go wrong, you need to be able to contact someone right away,
but you also want problems fixed in the minimum amount of time –
just having someone around to answer the phones out of office hours
does not constitute 24 hour support. If you need technical support,
particularly important to new users and less “techie” types, will
your host have the people and the time to assist you and answer
your questions? It is difficult to know which hosting companies
perform in this area so again, do your research – ask around, visit
forums online and check any testimonials from existing customers.
You will probably hear many horror stories, but hopefully some good
feedback too, and forewarned is forearmed as they say.
Many web hosts rent their server
space and although this is not necessarily a bad thing, it is
another area where not all hosting companies are the same. If a
company owns its own data center, you are often assured of far
quicker response times should there be any hardware problems, there
being no middle men to slow down the communication process.
Hardware problems tend to be solved far more quickly by a host who
has direct access to its servers.
As far as a lot of hosting
features go, the numbers figure prominently in advertising, so know
what they mean and you’ll understand if they are important to you.
As an example, I have the capability to set up unlimited email
accounts, or at least 999. Do I need that many? Certainly not, but
for some businesses this could be a very important feature –
particularly if you wish every employee, as well as every
department, to have an email account on a given domain.
Talking of domains, how many will
you want to host on your web space? If you are only just beginning
the journey, you’ve bought your domain name; can you foresee ever
needing unlimited domain name hosting? How many will your business
need in the future? How many names do you want to pay for? How many
sub-domains do you anticipate wanting to set up? So again, think
about your needs before being blinded by marketing excess with the
“big numbers” game.
Most hosting companies now offer
a range of add-on services, for example, website building software
– that sounds great to anyone new to the web but sometimes all it
amounts to are a few templates. This might be fine if you have
experience in web authoring, HTML, CSS……but if you’re
inexperienced, some host’s web building software won’t be of much
use. I have heard from any would-be website builders who have spent
money on a template, only to be completely lost as to how to edit
it!
If these kinds of extras are important to you, be sure to
understand what you are buying before parting with your money.
There are some web hosting companies who provide a lot of support
to new webmasters, both from their own staff and from other users
of their hosting services – if you think you’ll benefit from extra
help in the areas outside of hosting, finding such a company could
be invaluable to you.
I haven’t gone into too much
detail here because, after all, it’s a general article aimed at
beginners. My resource box at the foot of this article contains
some useful links and leads to a lot more information so please
check them out.
If you find a good hosting
company straight off the bat, it will save you a lot of frustration
and worry further down the line, so do shop wisely. Cheap may be
just fine for many people and there are plenty of cheap web hosting
offers around today, but if your business is going to depend on
your web presence, it may not always be the wisest move to cut
corners.
Article Directory: http://www.articlecube.com
The author has written websites
and blogs on a wide range of topics and has been online since the
early days of the internet. For more information on reliable
hosting solutions please visit The Cayman Host and his recommended
choice for new business hosting
|